IAAPA Expo is one of the most important annual events for professionals working in attractions, entertainment and guest experiences. Each year, industry leaders gather in
With your events calendar starting to fill up, it’s easy to get caught up thinking that you have months to prepare. The summer parade that’s
If you are worried about choosing the wrong mascot and being stuck with a costume that does not connect, you are not alone. Many schools,
The fastest way to shorten a mascot’s life is to overlook how it will be handled and moved. Many costumes lose their shape in storage
Did you know that many of the world’s most recognizable brand mascots, from the Jolly Green Giant to Tony the Tiger, started as simple illustrations
You might think one mascot costume is all you need. But what happens when two big events land on the same day? Or when your
Don’t Let Your School Mascot Sit in Storage Until Game Day What happens to your school mascot once the final buzzer sounds? For many schools,
Got an idea of what your brand character would look like? Or maybe it’s time to give your mascot a new look? At International Mascots
Mascots bring the fun but are also a strategic powerhouse for your brand. Whether you’re building connections with customers or standing out at tradeshows, brand
